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Skidmore Pump

The Challenges: Skidmore has been manufacturing industrial pumps for over 50 years. However, their website, and print collateral was outdated. Their marketing communications weren't differentiating themselves in a crowded and competitive market. They also weren't coming up in search engine results which means they were losing potential customers to competitors.


Services Provided

Website Design

Brand Identity & Positioning

Search Marketing (SEO)

Print Communications


Search Marketing (SEO)

Muller Design developed a comprehensive organic search marketing plan and achieved the goal of increasing traffic and leads by 300% and 600% respectively within 12 months. Skidmore's organic search results were strong enough that no Adword (pay-per-click) campaign was needed.

  • Persona Development 
  • Keyword Research
  • On-page optimization
  • Analytics and Reporting

"Muller Design helped us get on the first page of Google which increased our website traffic dramatically and provided more leads for our sales team."