We start by asking questions. The most important question we ask is “why would a prospect choose to work with your company rather than your competitors?” After we have a thorough understanding of the situation, we develop a plan, assemble an experienced team, and design and develop tactics. We then measure everything to ensure ROI.
First and foremost, we love what we do. We enjoy the challenges of helping our clients navigate the ever-changing marketing landscape to achieve their goals. We love using design to simplify the complex business challenges our clients face.
Smart design starts with a plan. Our integrated marketing strategies bring together the best mix of digital and traditional marketing tactics to help you achieve your goals. Our proven process and digital marketing platform helps us execute, measure and achieve success.
We assemble an experienced team of "A-players" with the right skills to solve your challenges. We keep our overhead low, staff lean and forgo the fancy offices so your marketing dollars go farther.
Business is moving faster than ever—so you should too. With a solid plan in place, we can help identify the “low-hanging fruit” and prioritize your marketing activities. Our expereince and proven process also allows us to create and implement tactics quickly.
For over 20 years, Jeff has combined his love of design with a business owner's mindset to help companies in the areas of marketing and design.
Prior to starting Muller Design in 2002, Jeff served in senior design roles for Crowe Chizek, Digital Commerce, and Watermark Software.
Jeff's first website design was for Michigan-based law firm, Varnum, in 1996. As part of the Digital Commerce team in 1997, Jeff helped Bissell Corporation start selling vacuums online. Jeff has also been helping companies with search marketing (SEO) prior to Google coming on the scene in 1998. Since then, Jeff has designed numerous print pieces and over 100 websites with a focus on creating design that differentiates, clearly communicates, and contributes to the bottom line. In his spare time, Jeff enjoys volunteering, most outdoor activities, traveling, cooking, and spending time with friends and family.
616.889.5187 | Email
Kristy has 23 years of marketing, public relations and account management experience. She joined Muller Design in September 2011, working in account management and public relations. Prior to working at Muller Design, from 2005 to 2011 Kristy was director of communications at Grand Rapids Christian Schools. There she demonstrated the ability to understand and communicate the vision of Christian schools and the unique role they play within their communities. Writing, public relations management, media relations, website maintenance, and planning and executing special events were key components of her job.
Prior to this, Kristy spent ten years in corporate marketing in Grand Rapids, serving as marketing director at Beene Garter where she was responsible for planning, directing and implementing marketing, advertising, branding, public relations and communication activities for the largest independently-owned accounting firm in West Michigan.
Kristy majored in public relations at Western Michigan University in Kalamazoo and graduated with a Bacheor of Arts degree in 1994.
She enjoys time with family, and being a mom of two active boys, Matthew Durian (16) and Grant Jeffrey (13) – who are the fifth generation in her family to attend a Christian school. She is a volunteer at Calvin Christian Schools, serves on the Athletic Boosters Club, and is a member of the Global Mission Council at First Reformed Church. She is also involved with Odyssey of the Mind.
Hobbies include outdoor activities, watching her boys play soccer, competing in a good game of Monopoly, skiing, hiking, biking, reading, and listening to NPR's StoryCorps!
616.406.8826 | Email
Matt has over 10 years of development experience. As a lead developer with Muller Design, Matt's responsibilities include web development, email marketing and SEO. Matt has also completed Google's Certified Partner Program.
Matt serves as a marketing committee member with Great Start of Ottawa County, and also volunteers his time with the Grand Rapids Civic Theatre - where he serves on the marketing and development committee and donates photography services to help promote their shows.
616.308.7832 | Email
Highly creative and technical problem solver with a passion for conceptualization and implementation of web and graphic design solutions. Passionate about helping to drive creative marketing strategies from concept to completion while overseeing projects that require specialized knowledge of web methods and design techniques. Along with many years of professional experience I bring a positive attitude that adds layers of value to the client experience and teamwork atmosphere.
When we’re assembling a team of experts around our clients’ specific needs, we also contract with our highly-skilled strategic partners (also known as "A-players"). These are strategists, developers, designers, photographers and copywriters that share Muller Design's pursuit of smarter-leaner-faster marketing.
This “virtual team” approach also allows us to keep overhead low while providing high quality work that's on-target, on-time and on-budget.
Hubspot coined the term "inbound marketing" in 2006 and has been a digital marketing thought leader ever since. Muller Design partners with Hubspot to plan, execute and measure inbound marketing campaigns. On average, companies that implement inbound marketing with HubSpot software, achieved 6 times more leads per month in within one year, and 25 times more leads per month within two years.